Brands & Products

The Daimler Trucks division boasts six strong, independent and complementary vehicle brands. All the brands share a pioneering spirit that has driven them from the very beginning and continues to shape their development today. These brands, which lead their respective regions, make it possible to satisfy individual customer needs through tailored solutions and forward-looking technologies, thereby optimizing vehicle utility.

In the European and Latin-American truck market, Mercedes-Benz attracts customers not only through its expertise with regard to quality and economy, but also by virtue of its competence in offering transportation solutions. In addition, Mercedes-Benz has traditionally been pioneering developments in active and passive safety systems. That the future has already begun at Daimler Trucks is demonstrated, for example, by the Safety Truck from Mercedes-Benz, which combines all currently available assistance and safety systems. The experts agree that this Actros is the safest truck in the world today.

In North America, Freightliner is the long-haul truck leader known for efficient business solutions and is also a key player in the medium-duty market, offering a range of highly productive vehicles for short-haul and services. Vehicle chassis from Freightliner Custom Chassis are used by some of the most respected names in the delivery, motor home and bus industries. Sterling-brand trucks are known as rugged, custom-built work trucks for regional hauling and diverse vocational applications, while Western Star heavy-duty trucks are the pride of their owners, whether they be long-haul owner-operators or vocational truck owners. The bus brand Thomas Built Buses dominates the scene in school transport.

The brand Mitsubishi Fuso is an established player with trucks and buses in the commercial vehicle markets of Asia. Today, Mitsubishi Fuso stands above all for the latest technologies, good after-sales service and high standards of customer care.

Through its Mercedes-Benz, Detroit Diesel and Mitsubishi Fuso brands, the division also possesses extensive expertise in commercial vehicle components.

Taken together, this attractive brand variety enables it to offer all-round solutions consisting of high-quality products and automotive services unparalleled anywhere in the world. In the future as well, Daimler Trucks will continue to seek to fulfill all individual customers' demands.